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Article Details :: |
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| Article Name : | | | FAST MOVING CONSUMER GOODS (FMCG) SECTOR IN INDIA: AN INVESTIGATION | | Author Name : | | | Jyoti Jadeja and Dr. Swati Doshi | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-12009 | | Article : | |  | Author Profile | | Abstract : | | | Quick moving shopper merchandise (FMCG) are items that are sold rapidly and at moderately minimal effort. | | Keywords : | | |
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