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| Article Name : | | | A STUDY ON THE OBJECTIVE QUALITY DIMENSIONS OF THE MOBILE SHOPPING APPLICATIONS AFFECTING THE PERCEPTION FOR THE SELECTION OF FASHION APPLICATIONS | | Author Name : | | | Vidhi Shah and Dr. Rachna Gandhi | | Publisher : | | | Ashok Yakkaldevi | | Article Series No. : | | | ROR-10831 | | Article : | |  | Author Profile | | Abstract : | | | Lot of factors contribute in the selection of mobile application for shopping of fashion products based on the experience they yield to the users. | | Keywords : | | - Mobile Shopping Applications,Objective Quality Dimensions,
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